After avoiding Kickstarter for nearly a decade, this author discovers why crowdfunding campaigns might be the most honest and profitable way to sell books directly to readers who actually care.
Authors who overwhelm readers with too many book choices are sabotaging their own sales. Learn how guided selling techniques can transform your website from a confusing catalog into a personalized bookstore experience that actually converts browsers into buyers.
After a six-year absence, BookCon returns with a game-changing addition: Indie Alley, a dedicated space for self-published authors. This shift reflects the publishing industry’s broader transformation and growing recognition of independent authors as legitimate players.
Crowdfunding has revolutionized how authors approach book launches, offering upfront revenue and direct reader connection. After generating over $140K through six campaigns, the lessons learned reveal why starting simple beats perfectionism every time.
Newsletter platforms are expanding into podcasting while audiobook distribution opens up for independent creators. The creator economy is consolidating, forcing authors to rethink their multi-platform strategies.
Author Kirsten Bell’s expensive social media marketing mistakes reveal why paying for book exposure rarely works. The gap between algorithmic success and actual readership is wider than most authors realize.
Discover how teaching workshops based on your own book can transform author anxiety into authentic reader connections while boosting sales. A practical guide to turning your published work into an educational experience that benefits both you and your audience.
Drawing from the music industry’s survival playbook, this post explores how creative professionals can transform disruption into opportunity. Jack Williamson’s journey from music executive to author offers hard-won insights about embracing chaos and turning trauma into creative fuel.
The UK’s new official BookTok chart marks a pivotal moment where social media influence on book sales becomes measurably legitimate. This shift challenges traditional publishing gatekeepers while creating new opportunities and pressures for modern authors.
In our digital-first world, the simple act of sending signed books and bookmarks to independent bookstores creates surprisingly powerful marketing connections. This old-school approach to building relationships with booksellers often outperforms expensive online campaigns.